Category Archive for "YouTube"

New Ad Creation Tools and Options for YouTube

New Ad Creation Tools and Options for YouTube

Google has recently announced that it will provide new tools which can be used for creating advanced ads, as well as an entirely new platform which can be used for the creation of 3D ads. Simultaneously, Google is also announcing new live

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Advertising to Gen Z: Tips to Gain Young People's Attention

Advertising to Gen Z: Tips to Gain Young People’s Attention

There was a time when a good advertising campaign mostly involved placing ads on TV, the radio and in print, but that time has passed. While you can still reach a sizable audience with such a campaign, you probably won’t

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YouTube Influencers vs. Instagram Influencers in 2019

YouTube Influencers vs. Instagram Influencers in 2019

More and more marketing executives and managers are including influencer marketing as part of their overall strategies, because the results yielded by this approach can provide a great return for your company. Especially in situations where a platform is strongly

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How to Produce Content for All Social Media Platforms

How to Produce Content for All Social Media Platforms

There are good reasons why you should not post the same content to each of the social media platforms, especially if your target audience doesn’t really spend much time on any specific platform. It doesn’t make much sense to waste

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