Category Archive for "Video Marketing"

Video Marketing: How to Turn Prospects into Customers

Video Marketing: How to Turn Prospects into Customers

Turning prospects into customers is an age-old problem that businessmen have had pretty much since the beginning of commerce. One of the most effective ways of bringing this about is to create short videos which can be used to guide prospects through

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YouTube Marketing Statistics for 2020

YouTube Marketing Statistics for 2020

The reason that YouTube statistics are so relevant to everyone is that it is of course, the biggest social media platform in existence, and in fact is bigger than every website other than Google. Whether you happen to be a novice

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Digital Marketing Trends for 2020

Digital Marketing Trends for 2020

If you were to characterize all the biggest marketing trends for 2020, you could probably include them all under the category of ‘More’. This means more web video, more outstanding content, more influencer marketing, and just more of everything that will help

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The Most Effective Types of Videos for Small Businesses

The Most Effective Types of Videos for Small Businesses

It has been estimated that by the year 2020, more than 80% of all consumer traffic on the Internet will be comprised of video content. This in itself is a staggering statistic, but there are even more numbers which show the

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The Best Formula for Producing Great E-Commerce Product Videos

The Best Formula for Producing Great E-Commerce Product Videos

By now, pretty much everyone knows that video is what really sells products online, and that means virtually all marketing gurus have included video productions in their marketing initiatives. Creating really good videos is another matter however, and it’s safe to say

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Here’s What You Need to Know About Twitter’s New 6-Second Video Ad Bids

Here’s What You Need to Know About Twitter’s New 6-Second Video Ad Bids

Twitter has rolled out a flexible new option for advertisers whose primary concern is in having their videos viewed in full, but who are also interested in developing short-form videos as part of their arsenal of assets. This new ad

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Why Video is Relevant to Your Online Marketing Strategy

Why Video is Relevant to Your Online Marketing Strategy

When you get around to formulating your marketing strategy for the upcoming year, you’ll want to have all the most relevant information at your fingertips so you can make good decisions. Of course a big part of this will be an understanding

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