Today’s B2B marketers realize that the most effective way to develop a digital content strategy is by reaching out to customers on the social media platforms where they actually spend time and providing them with content they need and want.
Users of social media are more exposed than you might think about security issues. Your social media accounts might well be exposed to cybercriminals and others with malicious intent, and if they obtain personal information about you, it could be used in
Twitter recently announced some additional options which will allow the platform to move faster when responding to incidents where personal privacy has been violated. The new options allow you to specify the type of personal information which is being shared within any
It has always been a somewhat difficult job to create engaging and relevant content for marketing professionals tasked with having to come up with new and interesting material for their company’s digital marketing campaigns. Not only is this a very time-consuming
If you haven’t given much thought to establishing a multi-lingual presence on social media, now is the time to do so. While English has been the dominant language of the Internet for quite some time, it is now being pressed
Marketing personnel is under constant pressure to achieve results through their digital marketing efforts, and that means keeping up with multiple conversations across various platforms, and making posts which are engaging for readers, and help to increase brand recognition. This
Keeping up with social media trends can literally drive company executives crazy, because they change so often, and because it forces marketing personnel to adapt to those changes so frequently. Many business owners in fact, constantly complain about having to
In November of 2018, Twitter began testing its most recent feature, which allowed users to see their most recent tweets, appearing at the top of their news feed, as opposed to news which was put there by Twitter, based on