LinkedIn provides a huge array of job tools to users, but of all these, the one which is most important by far is its Talent Solutions, which serves as a kind of recruitment arm for the platform. Approximately 65% of
If you haven’t heard of Reactions yet, it’s the response tool in Facebook which gives users the opportunity to express far more than a simple Like when they appreciate a post. It seems like all the social media platforms are
In recent months, LinkedIn has been steadily rolling out new tools and options which can be used for your imaging creativity, thereby generating more engagement with your content and increasing your creative capacity. Chief among these is the new addition of photo
If you haven’t been using LinkedIn’s Showcase Pages to promote your business, you’ve been missing out on a very useful social media marketing tactic. Showcase Pages will allow you to promote specific products and services to various customer segments of
Today’s B2B marketers realize that the most effective way to develop a digital content strategy is by reaching out to customers on the social media platforms where they actually spend time and providing them with content they need and want.
Users of social media are more exposed than you might think about security issues. Your social media accounts might well be exposed to cybercriminals and others with malicious intent, and if they obtain personal information about you, it could be used in
If your business has a social media presence on LinkedIn, you should definitely be setting up a company page to help build your brand awareness. It will also create a channel that will help to promote your products and services
LinkedIn is probably the one social media platform which is least known for its innovative features, although in recent years that tendency seems to be changing. Last March, LinkedIn launched stickers and frames for video, which proved to be at