Category Archive for "Small Business Marketing"

What You Need to Know About Partnering with Local SEO Resellers

What You Need to Know About Partnering with Local SEO Resellers

Experts agree that the most effective use of online marketing occurs after a website has been search engine optimized. Since more than 80% of business Internet users focus on organic search results rather than paid ads, it’s clear that any real success

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The Most Effective Types of Videos for Small Businesses

The Most Effective Types of Videos for Small Businesses

It has been estimated that by the year 2020, more than 80% of all consumer traffic on the Internet will be comprised of video content. This in itself is a staggering statistic, but there are even more numbers which show the

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How to Build Your Next Facebook Re-targeting Campaign

How to Build Your Next Facebook Re-targeting Campaign

Studies indicate that more than 96% of all website visitors are not prepared to make a purchase on their first visit to any particular site. While first impressions are valuable, they don’t usually close the deal, and it’s the next

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How to Humanize Your Instagram Business Account

How to Humanize Your Instagram Business Account

All Internet users relate much better to other humans than they do to companies. That’s why it’s important that your company have a human face, rather than to be perceived as a cold, unfeeling corporate presence. There are some things

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Winning Social Media Strategies for IT Companies

Winning Social Media Strategies for IT Companies

There is no doubt about the tremendous influence that social media has all around the globe. It may have started out as a student communication base, but in a very short span of years, it has grown to become extremely flexible, offering

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E-Commerce Tools to Massively Increase Conversions

E-Commerce Tools to Massively Increase Conversions

E-commerce websites provide products and services to individuals and business consumers all around the globe, and they’ve been doing this for quite a while now. Since there is an inexhaustible supply of customers available to purchase from online stores, there

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Facebook Stories is Now Easier for Businesses with Templates

Facebook Stories is Now Easier for Businesses with Templates

Anyone who takes even an occasional peek at the calendar will realize that Christmas is fast approaching. This means that your holiday campaigns should already be nearing completion, or at least in a solid stage of development. The all-important period leading up

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Pinterest Academy Helps Small Business Users Pin Better

Pinterest Academy Helps Small Business Users Pin Better

In an effort to help its legions of users become better Pinners, Pinterest is launching its very first e-learning program, and has dubbed it the Pinterest Academy. Businesses all around the globe can have access to this free tool, and

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