Category Archive for "Small Business Marketing"

Maximizing Your LinkedIn Social Selling Index For Sales Professionals

Maximizing Your LinkedIn Social Selling Index For Sales Professionals

The LinkedIn Social Selling Index, or SSI, has been around for years, but now that the entire globe is moving to a digital-first model, it has suddenly become more relevant. LinkedIn compiles data from your profile based on its four

Read More
How to Upgrade Your Instagram Link In Bio

How To Upgrade Your Instagram Link In Bio

Instagram is great for getting the word out about your business, but how do you optimize your link in bio? Currently, you’re only allowed to have one link. If you have multiple websites, other social media profiles, or anything else

Read More
Social Media Marketing for Real Estate Professionals

Social Media Marketing for Real Estate Professionals

While any business can benefit from an online presence, social media marketing is essential for real estate professionals. Whether you’re an investor, a realtor, or a property manager, a concrete social media marketing plan needs to be part of your

Read More
Defining Your Target Audience On Social Media

Defining Your Target Audience On Social Media

When you cast a net into the waters of Social Media, it’s best to try and get the biggest audience possible, right? Not necessarily. Defining your target audience can actually bring better results! Having one hundred people see your ad doesn’t

Read More
2021 Social Media Image Dimensions Guide for Facebook, Instagram, and More

2021 Social Media Image Dimensions Guide for Facebook, Instagram, and More

It happens fairly often that users upload images to Facebook, Instagram, or one of the other social media platforms, only to discover that the image is all stretched out and distorted from its original appearance. In most cases, this happens

Read More
Powerful Restaurant Marketing Ideas for 2020

Powerful Restaurant Marketing Ideas for 2020

It’s not always easy coming up with ideas for new marketing campaigns or a new restaurant marketing strategy to bring more customers into your business. You can always fall back on the conventional tactics of course, but maybe you’re not

Read More
Social Media Marketing in the Time of Covid-19

Social Media Marketing in the Time of COVID-19

Social media marketing and small business management have changed in many drastic ways since 2020 started just a few short months ago. COVID-19 has brought with it a huge shift in the way many businesses are being run, whether that

Read More
Best Networking Sites for Startup Founders

Best Networking Sites for Startup Founders

Everyone is aware of the failure rate of new startup companies in this country, and that means that the odds are stacked against you before you even get started in business. However, there are a number of steps you can take which

Read More