Category Archive for "LinkedIn Advertising"

LinkedIn’s Newest Improvements for Job Tools

LinkedIn’s Newest Improvements for Job Tools

LinkedIn provides a huge array of job tools to users, but of all these, the one which is most important by far is its Talent Solutions, which serves as a kind of recruitment arm for the platform. Approximately 65% of

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LinkedIn Rolls Out New Reactions to Posts

LinkedIn Rolls Out New Reactions to Posts

If you haven’t heard of Reactions yet, it’s the response tool in Facebook which gives users the opportunity to express far more than a simple Like when they appreciate a post. It seems like all the social media platforms are

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What Marketers Should Know About the New EU Copyright Directive

What Marketers Should Know About the New EU Copyright Directive

You may have heard a lot of buzz about the new European Union’s Copyright Directive, and that may have caused you to be concerned or at least to wonder about how it would impact your marketing strategy. There are certain sections

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Using LinkedIn Showcase Pages to Promote Your Business

Using LinkedIn Showcase Pages to Promote Your Business

If you haven’t been using LinkedIn’s Showcase Pages to promote your business, you’ve been missing out on a very useful social media marketing tactic. Showcase Pages will allow you to promote specific products and services to various customer segments of

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Promoting Your Business on LinkedIn by Using your Company Page I $99 SOCIAL

Promoting Your Business on LinkedIn by Using your Company Page

If your business has a social media presence on LinkedIn, you should definitely be setting up a company page to help build your brand awareness. It will also create a channel that will help to promote your products and services

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Why Paid Advertising on Social Media is So Important

Why Paid Advertising on Social Media is So Important

If your business has yet to take social media advertising seriously, you may be convinced by some of the following statistics, which point up its dominance in our online world of today. Surveys have discovered that at least one out of every

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LinkedIn Continues String of Innovations With Live-Streaming I $99 SOCIAL

LinkedIn Continues String of Innovations With Live-Streaming

LinkedIn is probably the one social media platform which is least known for its innovative features, although in recent years that tendency seems to be changing. Last March, LinkedIn launched stickers and frames for video, which proved to be at

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Tips for Boosting Engagement on Linkedin I $99 SOCIAL

Tips for Boosting Engagement on LinkedIn

LinkedIn is a terrific social media platform to use, whether you’re looking to expand your personal network or to increase attention to your business profile. When properly used, LinkedIn can go a long way toward increasing brand recognition and directing

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