There was a time when a good advertising campaign mostly involved placing ads on TV, the radio and in print, but that time has passed. While you can still reach a sizable audience with such a campaign, you probably won’t
More and more marketing executives and managers are including influencer marketing as part of their overall strategies, because the results yielded by this approach can provide a great return for your company. Especially in situations where a platform is strongly
Google recently announced a brand-new look for its search listings, which will initially be visible via its mobile app, and which will change the display of paid search ads, in addition to providing more branded icons for related search listings.